University of Zurich · IKMZ

Political social media influencers, measured

A growing set of interactive dashboards on the creators who shape political talk online: who they are, what they post, and how far their content travels. Each one is built from a classified research dataset and documents its own methods and limitations.

Dashboards

Explore the data

Live

Who is in your political feed?

140 of the most-followed US political creators on X, Instagram and TikTok, and every post they published in the ten weeks before the 2024 presidential election.

2024 US presidential election · 51,006 posts · 3 platforms
In preparation

More dashboards to come

Further studies from the same research programme will be published here as they are completed, covering other elections and other platforms.

Watch this space